Press kit

A small family business in Sydney
Making keepsakes since 2023

We help families create their own traditions — ones that feel natural, meaningful and truly theirs.

Download the press kit
The Cherish Days linen box held in a hand

Our story

Cherish Days is a small family-run business in Sydney. We believe in the beauty of everyday moments: the little things we notice, share and remember.

The best moments in life are the ones we come back to again and again. Flipping through old photos, gathering around the table, marking special days in a family calendar: these small rituals turn into traditions that make life richer.

So we make thoughtful ways to hold on to them. Our first, the Polaroid Box, takes the photos that live on a phone and turns them into prints you can hold, pass around and keep.

Irina Chernyshenko, founder of Cherish Days

Irina Chernyshenko, founder

A mum, artist and art director, always on the hunt for beautiful things and happy moments.

What we believe

Creating traditions
We help you turn small moments into meaningful traditions that make life richer.
The beauty of everyday moments
It’s the little things — shared laughter, a familiar ritual, a favourite game — that bring the most joy.
Inspiring togetherness
Our products encourage creativity, connection and shared experiences with the people who matter most.
Thoughtful craftsmanship
Every product is designed with care, made to last, and meant to be part of your life for years to come.

Quick facts

Founded
2023, Sydney
Founder
Irina Chernyshenko
What we make
Keepsakes for families: the Polaroid Box, 24 Polaroid-style prints in a linen gift box
Price
A$60 · Print-at-Home Kit A$19
Delivery
Made in Sydney, delivered within 5 business days, free Australia-wide

Photos

Free to use with credit to Cherish Days

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